norman-activity-centered-design

Norman

The more something is tailored for the particular likes, dislikes, skills, and needs of a particular target population, the less likely it will be appropriate for others.

Perhaps a link/need here for enabling co-configuration.

Activity centered design - some thoughts

Origins in activity theory

It is a high-level view of tasks and goals and clearly does not focus on “the user” as an individual unit. Instead, it gives us a framework in which to consider what people do, or what we want them to be able to do, in a more-or-less general sense. This can be a very attractive perspective to take in situations where the user-base is very diverse, the goals are varied, but the broad activities are less numerous and easier to define.

Positions ACD as a wider angle lens (a different lens) than HCD.

Offers simplified version of Engstrom's diagram

Stop-designing for users

Mentions issues with personas being good for generating empathy but tending to become "too general to represent any real-life customer"

Wonder how Goodyear positions ACAD against Engstroms activity systems ideas